A WordPress blog design for writing beautiful content, growing an email list, and making sales
Marketers Delight is a WordPress theme + plugin suite that makes setting up a fast, responsive website easy. Creating unique pages to sell your products, services, and write affiliate reviews is done right from your WordPress post editor with Page Leads.
At least that’s what I’m starting to (re)discover the more I put myself and my business out there.
See, the typical negative associations with marketing—like over-the-top email popups designed to make you feel bad for closing them or overly sensationalized copy in general are only one side to what marketing can be.
Love ’em or hate ’em, these kinds of things actually work. You wouldn’t see them all over the web if they didn’t and the truth is morality doesn’t matter much when it comes to getting the one thing a marketer cares about:
When the good times are going, there’s not much that can knock you off from that “top of the world” feeling.
Money coming in, customers are happy, and you’ve built something your proud of. It just doesn’t get much better than that.
Conversely, it doesn’t get much worse than waking up one day realizing that everything you built is gone; realizing that you could have done something to prevent it.
But this isn’t about regrets and this isn’t about living in the past. A business isn’t built on what worked in the past but on how it innovates for the future. This was a tough lesson for me to learn because for most of my career, I knew nothing but success after success.
Maybe that’s why it took me so long to get a damn clue.